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The Attorney Ranking bifold.

A hand-delivered A7 bifold that hands an attorney their own ranking data and walks them to their dashboard. Folded panel 5″×7″; opens to a 10″×7″ spread. Built on the LegalRankings system, dialed up for a piece someone holds in their hands. Pick a cover, fill the merge fields, print.

Attorney Ranking Bifold

Cover directions, variations & the imposed sheets.

Eleven cover treatments across three directions, plus both print-imposed sheets and the merge-field reference. Everything below is the real artifact at scale — styled QR placeholders encode {{client_tag}}.legalrankings.com at production.

Reading the gallery{{merge field}} filled per attorney at print2,704 red figures are dynamic numbers attorney-supplied ranking visual
Front cover — three directions5″ × 7″ · pick one
LegalRankings.com
SCAN TO CLAIM
Personal briefing — prepared for
{{Attorney Name}}

Your rankings.

vs 2,704 other attorneys in {{Region}}.
FIG. 01 — RANKING VISUAL
Attorney ranking chart — supplied per recipient
A · Editorialheadline-led, visual on the bottom half
FIG. 01 — RANKING VISUAL
LegalRankings.com
Ranked against
2,704
other {{Practice Area}} attorneys. See exactly where you stand.
Scan to see
your rank
{{Attorney Name}}
B · Number-Forwardvisual on top, the count is the hero
LegalRankings.com
Personal briefing for {{Attorney Name}}

Your rankings
just arrived.

Your position
#{{Rank}} / 2,704
{{Percentile}}th percentile among {{Practice Area}} attorneys
SCAN
Scan to open your full profile
FIG. 01 — RANKING VISUAL
C · Position Cardleads with rank #, visual footer
Cover B · Number-Forward — 4 waysoriginal + 3 variations · the count is the hero
FIG. 01 — RANKING VISUAL
LegalRankings.com
Ranked against
2,704
other {{Practice Area}} attorneys. See exactly where you stand.
Scan to see
your rank
{{Attorney Name}}
B · OriginalRed 2,704 is the hero; yellow scan chip is the action.
FIG. 01 — RANKING VISUAL
LegalRankings.com
You ranked against
2,704
other {{Practice Area}} attorneys.
Scan to claim
your rank
VAR 1 · HighlighterInk number, yellow marker swipe; red CTA bar at the foot.
LegalRankings.com
Ranked against
2,704
attorneys in your market.
You’re one of them — and we measured every {{Practice Area}} name in {{Region}}.
See where
you landed
{{Attorney Name}}
VAR 2 · Ink HeroNumber reversed out of a black ink band in bright red.
FIG. 01 — RANKING VISUAL
LegalRankings.com
Your standing
#{{Rank}} / 2,704
{{Percentile}}th percentile among {{Practice Area}} attorneys.
Scan for the
full picture
{{Attorney Name}}
VAR 3 · Rank + Field#Rank / 2,704 — the most personal, flattering framing.
Cover C · Position Card — 4 wayslead with the rank · the visual fills the lower half
LegalRankings.com
Personal briefing for {{Attorney Name}}

Your rankings
just arrived.

Your position
#{{Rank}} / 2,704
{{Percentile}}th percentile among {{Practice Area}} attorneys
SCAN
Scan to open your full profile
FIG. 01 — RANKING VISUAL
Attorney ranking chart — supplied per recipient
C1 · Position CardBordered rank card; chart fills the lower half.
LegalRankings.com
SCAN
You placed
#{{Rank}}
of 2,704 {{Practice Area}} attorneys — {{Percentile}}th percentile.
FIG. 01 — RANKING VISUAL
Attorney ranking chart — supplied per recipient
C2 · Rank in Headline#Rank becomes the headline; the chart gets more room.
LegalRankings.com

Your rankings, {{Attorney Name}}.

FIG. 01 — RANKING VISUAL
Attorney ranking chart — supplied per recipient
Your position
#{{Rank}} / 2,704
{{Percentile}}th percentile · scan to open profile
SCAN
C3 · Badge OverlapChart near full-card; the position card floats as a badge.
LegalRankings.com

Your rankings
just arrived.

Your position
#{{Rank}} / 2,704
{{Percentile}}th percentile among {{Practice Area}}
SCAN
FIG. 01 — RANKING VISUAL
Attorney ranking chart — supplied per recipient
C4 · Ink PositionPosition card reversed onto the black ink band.
Sheet 1 · Outside10″ × 7″ · prints flat, folds in half · shown with Cover A
FOLD
LegalRankings.com The ranking the profession reads
LegalRankings.com
SCAN TO CLAIM
Personal briefing — prepared for
{{Attorney Name}}

Your rankings.

vs 2,704 other attorneys in {{Region}}.
FIG. 01 — RANKING VISUAL
Attorney ranking chart — supplied per recipient (top or bottom half)
Sheet 2 · Inside10″ × 7″ · the letter spread
Hand-delivered
Dear {{Attorney Name}},

I didn’t send this by email. I had it placed in your hands — because what’s inside is worth more than another message you’ll never open.

We ranked every {{Practice Area}} attorney in {{Region}}2,704 names — on the signals that actually win clients. Here is where you landed.

Overall rank
#{{Rank}}
Percentile
{{Percentile}}th
Vs last Q
{{Trend}}

That puts you ahead of {{Ahead}} attorneys chasing the same clients you are. Rankings like these shift every quarter — and the ones who climb are simply the ones who watch them.

Scan the code on the cover to open your full profile: your rank by practice area, by metro, and exactly how you’ve moved since last quarter. It takes about as long as reading this letter.

{{client_tag}}.legalrankings.com
Douglas Mallett
Founder · LegalRankings.com
Merge fields & production notes
Fields
{{Attorney Name}}Recipient full name
{{Practice Area}}e.g. Personal Injury
{{Region}}Metro / state
{{Peers}}Count ranked against · 2,704
{{Rank}}Overall position
{{Percentile}}Top-percentile figure
{{Ahead}}Attorneys ranked below
{{Trend}}Spots moved vs last quarter
{{client_tag}}QR subdomain slug
Print & build notes
  • Two sheets, printed double-sided on one leaf, folded once down the center. Sheet 1 outside = back + front; Sheet 2 inside = the letter.
  • Trim 5″×7″ per panel, 10″×7″ flat. No bleed — keep art ≥0.25″ off the trim and fold.
  • The FIG. 01 zone is a swap slot — drop the attorney’s ranking chart into the top or bottom half.
  • QR is a styled placeholder; encode {{client_tag}}.legalrankings.com at production.
  • Print this page to export the two sheets clean (spec chrome drops automatically).